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In conversation with Victor Terpstra
In conversation with Victor Terpstra on omnichannel
Digitisation is moving forward inexorably. And with it, new frameworks in the trading markets are becoming the rule. The market threshold is decreasing as a result of digital access. Suddenly existing, longstanding rules no longer apply and new entrants turn into dangerous competitors in a very short time. Sometimes they upset and change market leaderships – built over decades – within a few years.